The company, by capturing the contacts of the Leads (especially by email), accumulates data in your database and does not need to "start from Jewelry Retouching Service scratch" with each disclosure. When launching a new material, just as it is recommended to promote it in the company's other Marketing assets (Twitter, Facebook, Blog, etc.), it can also be boosted by sending a promotional email to that already created base.
When this happens, the reach of the email is greater than in other networks, since people keep this message in their inbox and it is not lost within Jewelry Retouching Service the dynamics of social networks . Better yet: since leads have already downloaded some other material, they already trust and know what to expect from your offer, and consequently, they convert again and help promote the material. Not to mention that they are increasingly educated and encouraged to become customers of your company.
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Good results!